Sales of chess sets, books surge following premiere of 'The
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The miniseries, which premiered on Oct. 23, saw its total viewing time in the U.S. rise to 40.8 million hours over its first nine days, NPD said. Meanwhile, the research firm reported unit sales of chess sets jumped 87% in the U.S., while chess book sales rose 603%.
Checkmate! The chess business is suddenly booming
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The Queen's Gambit' causes chess set sales to surge
Sales of chess sets, books surge following premiere of 'The Queen's Gambit
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